Immersed Thinking

What factors Into Teen Moviegoing Decisions?

by Gregg Witt  |  Posted March 31, 2015 @ 11:18am
What influential factors do teens evaluate when choosing to go to the cinema..or not?
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What factors Into Teen Moviegoing Decisions?

Things That Don’t Impress Youth : The Hashtag Deluge

by Gregg Witt  |  Posted March 23, 2015 @ 11:18am
Hashtags are a time-saving mean to reach youth on social media platforms. However, its efficiency will be limited when abusing of them. People hate spammers; here's how to prevent it and boost authenticity.
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Things That Don’t Impress Youth : The Hashtag Deluge

8 Wacky Things That Don’t Impress Youth On Social Media

by Gregg Witt  |  Posted February 4, 2015 @ 1:21pm
YouthVine teens and young adults to share good rules of thumb for navigating the massive world of their social and digital world. These are 8 Wacky things that don’t impress youth on social media.
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8 Wacky Things That Don’t Impress Youth On Social Media

Adapt Or Die On Social Platforms Young People Care About Most

by Gregg Witt  |  Posted January 21, 2015 @ 4:36pm
A quick tour through key youth-centric social "worlds" and their associated languages, cultures and traditions. Key insights and tips are provided to help brands effectively approach this challenging landscape.
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Adapt Or Die On Social Platforms Young People Care About Most

Crouching Tumblr; Hidden Youth Culture. The Intro Guide to an Elusive Social Network

by Gregg Witt  |  Posted July 29, 2014 @ 8:16am
With the never-ending list of social media platforms offered today you’re probably asking, "Why use Tumblr?" Many Tumblr users do consider it to be the epicenter of the Internet. Tumblr is a realm where individuality meets community, by giving users the freedom to express themselves along with their ideologies, trends and images with no restrictions.
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Crouching Tumblr; Hidden Youth Culture. The Intro Guide to an Elusive Social Network

Tween Commandments

by Gregg Witt  |  Posted May 15, 2014 @ 11:30am
Tweens are a very complex group! Do you know what they care about most? The first step is to know your tween audience. Stay engaged with their likes and dislikes which will give them the opportunity to fall in love with YOUR brand. Unlock the passion of tweens, teens, and young adults through cohesive solutions that emotionally connect, inspire, and positively change behaviors. Lastly, don't forget about the parents! Simultaneously connect with parents because although tweens are driving demand, they aren't driving themselves anywhere. How can you make tweens a part of your brand?
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Tween Commandments

5 Things Youth Marketers Ought To Know About Teens

by Gregg Witt  |  Posted April 30, 2014 @ 9:23am
Immersive's YouthVine insights and word of mouth marketing resource explores some of the hottest teen trends of the moment that may inspire, offer new opportunities or otherwise impact youth brands through 2014.
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5 Things Youth Marketers Ought To Know About Teens

Are Beats Just Hype? One College Student Speaks Up

by Lauren Gourley  |  Posted April 24, 2014 @ 11:27am
YouthVine writer Lauren Gourley explores the Beats by Dre trend and looks to her college peers in order to understand what motivates young people to purchase premium headphones and which brands stand out.
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Are Beats Just Hype? One College Student Speaks Up