Tweens are a very complex group! Do you know what they care about most? The first step is to know your tween audience. Stay engaged with their likes and dislikes which will give them the opportunity to fall in love with YOUR brand. Unlock the passion of tweens, teens, and young adults through cohesive solutions that emotionally connect, inspire, and positively change behaviors. Lastly, don't forget about the parents! Simultaneously connect with parents because although tweens are driving demand, they aren't driving themselves anywhere. How can you make tweens a part of your brand?
5 Things Youth Marketers Ought To Know About Teens
Immersive's YouthVine insights and word of mouth marketing resource explores some of the hottest teen trends of the moment that may inspire, offer new opportunities or otherwise impact youth brands through 2014.