Jul 24, 2008
The Mashup Round—up
Posted in: Market Research, Premise Observers, Viral Marketing, Word Of Mouth Marketing, Youth Marketing (0) Comments
The Premise team attended the National YPulse Mashup last week in San Francisco. As usual, we gained some useful insight about youth-culture and managed to have a little fun at the same time.Jul 23, 2008
A Virus We Hope You Catch
Posted in: Market Research, Premise Observers, Viral Marketing, Word Of Mouth Marketing, Youth Marketing (0) Comments
Premise commissioned one of their Observers to create a cool video about viral marketing to help illustrate the amazing impact it can have on a brand. The team also conducted a small research study on the most common forms of viral marketing that youth encounter and how effective and engaging they perceive them to be.
Jul 22, 2008
The Jack Factor!
Premise welcomes our new marketing strategist, Jack Pariseau, fresh from the Lonestar StateJul 02, 2008
Our Boss Is An Alien
Gregg was goofing around in the office by placing the extra lunch napkins inside his glasses. Never a dull moment at Premise headquarters.
