Category: Digital Engagement
Sep 11, 2009Tweet. Meet. Give.
This weekend over 200 cities across the world are hosting Twestivals to raise money for local causes.Jul 24, 2009
Do You Grunt?
Posted in: Digital Engagement, Viral Marketing, Word Of Mouth Marketing, Youth Marketing (5) Comments
Yesterday I was cruising Sunset Blvd in Hollywood and I saw a billboard that says "Do You Grunt?"...and I thought, "Huh?". I thought a little too long, because I wasn't able to snap a picture of it.
Jul 13, 2009
Premise Partner, Gregg Witt Invited To Present At MEGA 2009 On College Marketing Best Practices
Hey world wide web-at-large! I've recently been invited to present at MEGA 2009 College Retailer Conference on college marketing best practices.Jul 07, 2009
Good Media Week Article: Kids Flocking to the Web
Kids Flocking to the Web: Nielsen online has confirmed something that most parents likely already know all to well: kids are coming online in droves...Jun 30, 2009
Boyfriends Everywhere Celebrate
A new report titled, "Game Changer: Investing in Digital Play to Advance Children's Learning and Health", shows that video games and digital media provide benefits to health and learning for children, which, let's face it, most boyfriends classify as. (No, not you honey!)May 14, 2009
Tweet A Tune To Win $300 and more!
Posted in: Company Culture, Digital Engagement, Immersive Marketing, Premise News, Social Media Marketing, Viral Marketing, Word Of Mouth Marketing, Youth Marketing (1) Comments
Premise Immersive Marketing is celebrating turning 10 years old and we want your help creating a cool playlist for our birthday party during the @YPulse MashUp.
Jan 29, 2009
By 2049, robots will rule the world
Posted in: Digital Engagement, Immersive Marketing, Market Strategy, Social Media Marketing, Viral Marketing, Youth Culture, Youth Marketing (0) Comments
I was sent a link to this video by my office buddy, Jack, who also happens to be the resident marketing strategist here at Premise. I thought it was pretty interesting how quickly technology is changing everything in our world.
Jan 23, 2009
I Like to Play with Legos
If you get the opportunity, check out the new test launch of “Digital Box” by Lego which, when held up to an in-store camera, will superimpose a rendering of the completed Lego model on top of the product box on screen.Jan 14, 2009
Immerse Your Content and Message in the Printed Blog
Posted in: Digital Engagement, Immersive Marketing, Public Relations, Youth Culture, Youth Marketing (0) Comments
In my work at Premise I'm constantly in exploration of innovative new ways the team can immerse brands in the online and real worlds of their targeted consumer cultures. This morning I stumbled upon a cool new media source that is not afraid to be different and it's called The Printed Blog.
Jan 02, 2009
Texting is the new black
Posted in: Digital Engagement, Immersive Marketing, Social Media Marketing, Targeting from the Inside Out, Youth Culture, Youth Marketing (0) Comments
Over the holidays I noticed something that, while quite evident, always seemed less obvious to me. TEXTING IS THE NEW BLACK!
