Category: Youth Culture

Jun 30, 2009

Picture Perfect or Deadly Trend

Picture perfect actors and actresses with gleaming smiles and tight bodies infiltrate every form of media today. Hollywood has always filled itself with men and woman that posses an ‘other-world’ glamor, that’s why they are called stars.

 

Jun 30, 2009

Boyfriends Everywhere Celebrate

A new report titled, "Game Changer: Investing in Digital Play to Advance Children's Learning and Health", shows that video games and digital media provide benefits to health and learning for children, which, let's face it, most boyfriends classify as. (No, not you honey!)

 

Jun 22, 2009

Leggings are not pants

Note: My entry is not completely about the horrid ‘leggings can work as pants’ movement. Rather, the title is what it is simply because I feel like it is my civic duty to inform the public of this fantastic fashion flaw. Girls everywhere, it is not an attractive look, even if you have the legs for it.

 

Jun 09, 2009

Ypulse MashUp Recap Part Deux

Uh, hello?!? Mobile Marketing is soooo 2008! Get with it. This year at the Ypulse Youth Marketing MashUp the big topic was Twitter, and more importantly, are teens using it?

 

Jun 03, 2009

Ypulse MashUp Recap One: Goodbye to Youth

In my overtired perma-22 year old mindset, it somehow slipped my brain that the majority of us at the Ypulse Youth Marketing MashUp are Adults, "serious marketing professionals"

 

May 29, 2009

Snuggies: For Every Occasion

Have you ever been snuggled up with a fuzzy blanket, watching TV and thought, "Damn, there are so many things I want to do right now, but my hands are trapped under this blanket"?

 

Mar 19, 2009

Carl’s Jr. Teams With Rob Dyrdek to Sell Burgers

Some of you may not know Rob Dyrdek as a long time professional skateboarder, but he has become a household name for the MTV generation. First with his successful MTV show Rob and Big and now with his new show Fantasy Factory.

 

Feb 03, 2009

Axed Obama Logos

You may say that waiting until after Obama's historical inauguration to examine some of the campaign logo options is 'a day late a dollar short'. I say nay! Whether or not you care to acknowledge it, the 2008 Obama campaign was far and away the most successful marketing campaign in history.

 

Jan 29, 2009

By 2049, robots will rule the world

I was sent a link to this video by my office buddy, Jack, who also happens to be the resident marketing strategist here at Premise. I thought it was pretty interesting how quickly technology is changing everything in our world.

 

Jan 16, 2009

Economic Downturn = Spam Upswing

An interesting mobile piece on how not to use sms when targeting youth or any demo for that matter from the New York Times.

 

 

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