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Premise Partner Bios
gregg witt
"He's this marketing dude that talks like a teenager."
- Dana Barbaro, 13
As premise’s creative powerhouse, Gregg is an original. A little eccentric
in both business and life, Gregg stays true to himself and his passions, a key
ingredient to the immersive marketing approach at premise. From martinis to malts,
Gregg is just as comfortable kicking it with the CEO of a multimillion dollar
company as he is with teens like Dana. He's a rebel: his mom told him to grow
up but he refused, and his unwavering dedication to youthful adventures makes
his immersive marketing techniques and insider perspectives truly authentic.
Between creating client-marketing campaigns for leading consumer brands, presenting
at national youth media conferences and drafting new ideas all over our walls,
Gregg still finds time to pull an alley-oop caballerial on his skateboard. Don’t
know what that is? That’s why you need Gregg.
kristine zucchetti
 "We have a positive impact on millions of youth - how cool is that?!"
- KZ
Who says you can't have it all? Kristine is so good at balancing she should
be in the circus. A mom, wife, youth mentor for YET (Youth Education Town)
and CEO, she does it all without breaking a sweat. Sometimes she grounds
the receptionist and collates her kids’ homework, but everything always
works out in the end.
Kristine helps oversee project details and keeps everyone
on their toes. Surrounded by a group of creative eccentrics she has honed
an incredible amount of patience, although her years of experience at a
major Canadian law firm means that she can definitely “crack a whip” when
things need to get done. A solid, dependable motivator, rich in experience
and knowledge, Kristine is a driving force at premise.
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