Meet Premise

premise immersive marketing emerged with the growth and popularity of action sports and urban street culture. In the early ‘90s premise founders coined the phrase immersive marketing to describe how they launched underground lifestyle brands by creating real and meaningful connections with youth influencers—consumers weren’t just exposed to a brand, it became a part of the fabric of their life. Today we continue to demonstrate that innovation by creating marketing experiences for clients in a way that is forward-thinking and trend conscious.

premise is a friendly, accessible team of media agnostic marketing professionals focused on helping brands reach youth. For us, immersion is not just marketing speak–it’s our way of life. We’re deeply involved with positive youth-focused initiatives; from global youth camp programs for the families of the U.S. military to local youth mentoring. We frequently collaborate with young up-and-coming artists, designers and charity organizations aligned with our values, and even allow them to transform our workspace for art shows and other social events.