Premise Youth Network
Connect with influential youth and their communities
We are all aware that the consumer is always right, and at Premise, we make sure we get it right by targeting from the inside out. We rely on our observers, a global network of the most influential youth and young adults, to help our clients understand what their consumers want out of a brand. The observers have their fingers firmly on the pulse of what's hot now and what's sure to be the next big thing. They provide insights into youth culture, feedback on brands (new and existing), and interact in our campaign process. By involving the observers from strategy to implementation, we deliver programs that are authentic and relevant with your target demographic.
Client shout outs
The Premise team's quiet determination and easy communication style, combined with their creative vision and innovative marketing sense has revolutionized our target market's attitude. They helped us navigate the minefield of a highly sensitive market, helped us bridge the generation gap and unite once opposing groups. Out of their work we ultimately created a community where everyone came together with mutual goals and respect. Premise Creative Director, Gregg Witt, has a unique vision and creative mind that transcends disciplines allowing him and his team to create amazing strategic results. I would love to work with Premise again!
Lisa Curtin, Landscape Structures - Skatewave BrandFormer VP Marketing